CRO CASE STUDIES
+3.82% Conversions From a Shipping-Date Add-On
Trusted partners
Trusted by
400+ Shopify Stores
+3.82% Conversions From a Shipping-Date Add-On

Clear Arrival Dates, Clearer Buying Decisions

By showing shoppers exactly when their order will land on their doorstep, we lifted conversion rate 3.82%, boosted revenue per visitor 5.69%, and added $12,300 in monthly revenue, without changing price, traffic, or creative.

Opportunity

Picture a first-time visitor on TryAuri’s product page: She loves the benefits, the reviews ring true – but just before tapping Add to Cart she pauses: “Okay, but how long will this take to reach my doorstep?”

The page promised “Fast Shipping” but never specified how fast, forcing buyers to imagine worst-case delays.

Solution

"Remove doubt right where commitment happen"

We introduced a mobile-first layout that:

  • Dynamic Delivery-Date Tag (next to CTA) + 24/7 Accuracy

Result

When shoppers know exactly how soon “soon” is, and that the clock is ticking, they buy. A single dynamic tag turned shipping anxiety into confident clicks, proving that expectation-setting is one of the fastest CRO levers you can pull.

  • +3.82% conversion rate (95% confidence)
  • +5.69% revenue per visitor
  • $12,300 monthly monetary contribution
the-trust-upgrade-22-95-conversions-from-five-authority-boosters-75692
right-content-right-place-18-8-conversions-from-a-single-re-order
killing-the-sticky-nav-adds-322-752-in-annual-lift-315ef
product-page-layout-overhaul-boosted-cr-2-39-c4b54
how-a-insight-became-a-213-228-annual-lift-caaf8
side-by-side-clarity-added-10-27-profit-per-visitor
how-a-headline-test-drove-35-more-conversions-50b5d-ed288
a-pdp-revamp-lifted-conversions-4-98
clean-layout-clear-gains-a-21-conversion-lift-from-simplified-ux
14-9-conversion-jump-after-product-page-rebuild
110-616-annual-lift-from-a-single-homepage-test-a0860
3-82-conversions-from-a-shipping-date-add-on-fc014
17-02-conversions-with-a-native-bug-free-header